Our Story

artdey is an online art marketplace dedicated to demystifying the contemporary art market for emerging artists and collectors. Founded during the COVID-19 pandemic lockdown in 2020, artdey supports the historically underrepresented market of African contemporary art by connecting African artists to global collectors.

Serving primarily as a springboard platform, artdey discovers, nurtures, and promotes emerging independent African artists, connecting them with budding art enthusiasts and discerning global collectors. 

We ensure equitable compensation for our artists, creating the backdrop for a strong arts and culture landscape. Thus, 70% of our revenue goes directly to our artists. Since conception, we have successfully onboarded and managed 50 artists from Nigeria and Ghana. These artists are phenomenal, with extensive thematic and stylistic diversity. 

Through artdey, collectors across the globe can easily navigate the burgeoning African art scene, accessing artists, art, and collectibles. 

artdey is developing an international reputation as a hotspot for emerging artists, and a marketplace for art shoppers, including interior and film set decorators. Notable pieces from Artdey were featured in Season 2 of Apple TV’s crime show “Truth Be Told” and Peacock’s “Belair," an exciting, dramatic retelling of the popular sitcom Fresh Prince of Belair created by Morgan Cooper and Executive Producer Will Smith.